A few years ago, broadcasters had fewer options to start their own TV channel. All they could do was invest millions of $ in infrastructure and equipment and broadcast on a local TV station. On the other hand, if they have a defined budget, they would land a deal with a cable TV company. However, this also required heavy startup and operational costs.
Today, the scenarios are different. If you’re an aspiring broadcaster, there are various easy, affordable ways to land your own TV network. So, let’s understand how to start a TV network and what is required to start.
Decide the TV Channel
There are primarily four types of TV channels that you can start. They are a local TV station, a cable TV channel, your own streaming app, or a channel on a free streaming service.
- Local Broadcast: This method would require millions of dollars of investment, massive technical infrastructure, and a license for broadcast. Countries like the U.S. require a license from the Federal Communications Commission.
- Cable TV: For setting up a cable TV, you would need to land a deal with a cable company. Additionally, you’ll need to handle every aspect of your content creation to deliver while maintaining quality standards.
- Own Streaming App: With platforms like Fluger.tv, you can make your own TV network. For broadcasters who have an audience, this method can be one of the best ways to do so, even when you’ve less technical knowledge.
- Free Ad-Supported Streaming TV: Free ad-supported streaming TV or FAST lets you create linear, live, and on-demand channels. The best part? It allows your content to be run on multiple devices (such as smartphones, tablets, laptops, and TVs).
Delivering the Content
Once you decide what type of channel you want that’s best suited to your content and audience, you can start planning how to launch it. Fluger.TV helps creators and broadcasters deliver their content to the end-user platform.
Audiences consume that content on video service platforms (VSPs). When you launch your channel with Fluger, the platform makes data ingestion, content clean-up, scheduling playout, and delivering content to each VSP easy and stress-free.
Monetization
Now comes the most important point: how to monetize the content and establish a TV channel that helps you make money from your video assets. Fluger helps creators or broadcasters with flexible monetization options. You can monetize your content effortlessly with built-in VAST ad integration and maximize revenue from audience engagement.
Beyond that, we help you deliver smooth, buffer-free broadcasts at scale and reach thousands of viewers in the world with industry-leading reliability. The best part is you can create a strategic plan when you see a spike in viewership. This helps you make smart decisions in real-time—whether it’s adjusting your content lineup, launching targeted promotions, or optimizing ad placements.
Conclusion
Starting your own TV network is no longer limited to big budgets and complex infrastructure. With today’s digital tools and platforms, you have the freedom to choose the model that fits your goals—whether it’s a traditional cable channel, a custom streaming app, or a presence on FAST platforms. The key is understanding your audience, choosing the right distribution path, and having the right technology partner to support your growth.
That’s where Fluger.tv comes in. From building and launching your channel to managing content delivery and monetization, Fluger.tv simplifies the entire process. Whether you’re a solo creator or a media company, you can broadcast like a pro—without the hassle. With end-to-end support, scalable technology, and flexible monetization options, Fluger.tv empowers aspiring broadcasters to launch, grow, and thrive in today’s fast-moving media landscape.
